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From the desk of Shane Morgan
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Dear Friend,
Are you sick and tired of wasting large amounts of your hard earned cash on advertising that brings you little or no results? Don't you wish there was a better way to grow your business - especially when times are tough?
Well now there is! Sign up for the Smart Thinking Marketing Newsletter and I will give you immediate access to this amazing Six Part E-course all about how to use Direct Response Marketing to dramatically increase your sales on the front end and multiply your profits on the back end!
This course has previously sold for as much as $197 on it's own and gives you a complete A-Z overview of how Direct Response Marketing works. But you don't have to pay one cent!
There is over six hours of money making information delivered by streaming audio together with printable handouts, to help you get the most out of each and every lesson!
Most Marketing experts only give you little bits of information at a time, covering one small topic, instead of giving you access to the BIG picture.
Well, I want you to succeed and that's why I'm making this invaluable course available to you... absolutely FREE!
In this insightful audio presentation, I will share with you tried and true marketing methods virtually guaranteed to bring you results!
You will discover how to...
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Make the most of your advertising budget! |
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Effectively track your advertising results so you can keep the winners and get rid of the 'duds'! |
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Create a "marketing funnel" to attract and keep the customers you want and repel the ones you don't want! |
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Build a quality and lasting relationship with your customers that allows you to sell them more and more often, with their permission! |
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Harness the power of persuasive copy in your marketing to inspire and motivate your prospects and customers to take the desired action and so much more! |
And that's not all! You really can't afford to miss this and besides there is no risk to you because it is totally free! Go ahead...
Still not sure? Just take a look at the course outline...
Part 1: An Introduction to
Direct Response Marketing
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How Direct Response Marketing helps you to maximize
the ROI for every dollar spent on advertising!
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Exactly what the difference between the Branding approach
to marketing and the Direct Response approach is!
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How most businesses try to use Advertising to generate
sales and why it doesn’t really work!
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How to quickly and easily gain control over the sales
process when generating new leads!
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A complete explanation of how the Direct Response Marketing
Funnel works to make you loads of money!
Part 2: Starting Off on the Right Foot – Market Research
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The three components you need to understand to succeed
with any Marketing Campaign!
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How to explore new Markets for viability and profitability!
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How to dramatically increase your profits by separating
existing
customers on your lists into groups!
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Exactly what LTV is and why it is critical to your Marketing!
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Which four things you need to consider when connecting
to
the people in your Market(s)!
Part 3: Lead Generation – Attract and Qualify New Prospects
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Three ways to identify your ideal clients or prospects!
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How to develop a compelling offer that is sure
to get you results!
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Which advertising to use when starting your
lead generation campaigns!
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How to create an Evergreen Lead Generation message!
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How to create both online and offline information
capture
systems!
Part 4: Sales Conversions – The Art of Selling
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The Seven Essentials in the art of face to face sales!
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How to leverage the power of Copywriting!
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What the best way to set your prices is!
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How to create Compelling Offer!
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Defining your position in the Market to generate sales!
Part 5: Copywriting – Translating Salesmanship Into Print
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How Copywriting relates to Direct Response Marketing!
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What some of the Challenges of working in non-interactive
media are and how to overcome them!
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The eight (8) essential elements of any sales letter!
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Six little talked about intangible elements of Copywriting!
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Plus who my favourite Copywriters are!
Part 6: Relationship Building – Repeat Sales and Referrals
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Why a good touch program is essential to your bottom line!
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How often (ideally) you should be ‘touching’ your customers!
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What the 6 different elements of a good touch program are!
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Three different examples of successful touch programs
for
any sized business!
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The three best ways to reward your customers for
both
referrals and sales and so much more!
And start the week off right with the Smart Thinking Marketing Newsletter every Monday, revealing top tactics and strategies of Direct Response Marketing you can apply right away.
Each week you get at least one gem that'll get you thinking on the right track and can help you increase your sales and profits!
To your success,
Shane Morgan, Marketer & Copywriter
Smart Thinking Inc.
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